Coatpeople was founded in 2008 by Signe Sophie Kjer. The brand focuses on knitted styles and outerwear of the best quality, produced in small factories in Italy and Portugal. The purpose of Coatpeople is to create classic and timeless styles that are meant to be kept and used with great consideration of design and craftmanship.

All of the Coatpeople items are signed and numbered by the manufacturer to create transparency for the customers and to emphasize the importance of the connection between customer and the production.